Competitive Intelligence

For companies seeking a competitive advantage

Par Excellence provides current and continuing intelligence pertaining to your competitors, and your position in the marketplace. Our primary and secondary research tactics are powerful and will provide you with solid insights as to your competitive environment.

Our competitive intelligence empowers executives to make educated decisions regarding marketing, research & development, and long-term strategies.

Our team will provide you with extensive details concerning the competitive environment, including detailed information regarding competitors’ product and service offerings, pricing and profit strategies, distribution channels, operational organization, as well as marketing strategies and financial details.

Our clients benefit from having access to up-to-date, actionable data, which allows them to make more informed strategic and marketing decisions.

Complementing our competitive intelligence methods, our powerful Web based analytics tool, the Image Barometer provides valuable, real time information on your competitors and how their brands are perceived.